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DealBridge

One platform for the whole placing

Not six spreadsheets and an inbox. DealBridge runs market sounding, wall-crossing, bookbuilding, allocations and trade confirmations in one place.

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The DealBridge platform, showing a market sounding in progress

What a desk gets back

Less admin on a typical transaction
20hrs
Reduction in manual inputting and error
90%
Saved a year for a typical broker
30days

ECM transaction management, from market sounding to settlement

Manage every part of the transaction in one place, from share register analysis, market sounding and bookbuilding to share allocations and trade confirmations.

  1. Market Sounding

    Approach gatekeepers and fund managers by templated email or logged phone call, and see at a glance who has been sounded, who has agreed and who is still outstanding.

    More on market sounding
    DealBridge market sounding screen, tracking which investors have been wall-crossed

  2. Bookbuilding

    Watch the book as orders arrive: live status, level of cover and price scenarios, with every order attributed to the person who took it.

    More on bookbuilding
    DealBridge bookbuilding screen, showing book cover and order status for a placing

  3. Share Allocation

    Tag orders into investor cohorts, allocate in bulk or pro rata, and see the whole book on an allocation scaling table before you commit.

    More on share allocation
    DealBridge share allocation screen, with a demand curve and tagged orders

  4. Trade Confirmations

    Confirm allocations and settlement details to every investor in minutes, from the same platform the book was built on.

    More on trade confirmations
    DealBridge trade confirmations screen, with confirmation emails ready to send

When Compliance asks where the records are

Every action is timestamped, attributed to a named user and exportable in one click, so the compliance record builds itself while the deal runs rather than being reconstructed afterwards.

  • Every approach on the record

    Each sounding is logged with the message sent, how it went out, by template email or a logged phone call, and the named person who sent it.

  • Nothing disclosed before consent

    DealBridge sends transaction material only to investors who have agreed to be wall-crossed, and each agreement, wall-cross and cleanse is timestamped against a named user.

  • One export, not a reconstruction

    The whole record comes out in one click, the same export a live client's compliance team already uses, so nothing is pieced together from inboxes after the deal.

How we look after client data

Proven on live transactions

A mid-tier UK broker, February 2025 to May 2026

transactions run end to end
64
investor soundings issued
1,499
wall-crossings agreed
1,136
investors across 149 institutions
482
gatekeepers managed
60

This client has run every placing on DealBridge since launch, across AIM and Main Market transactions. Each figure is drawn from the platform's own audit log, the same one-click export their compliance team uses.

What changes on the desk

Six things that change when the whole placing runs on one platform.

  • Built for ECM desks

    IPOs, accelerated bookbuilds and secondary placings, on UK and European small and mid-cap desks.

  • Joint bookrunners on one book

    Run a joint transaction on a shared book with the other bookrunners, while your own sensitive information stays protected.

  • Connected to the buy-side

    Live two-way order sync with Primary Portal, so orders land in your book without re-keying.

  • One platform, not six spreadsheets

    Sounding, wall-crossing, bookbuilding, allocations and confirmations in one place, so nobody rebuilds a spreadsheet to answer a question about the deal.

  • The admin done as the deal runs

    Templated approaches, bulk invitations and automatic data capture take the repetitive work off the desk.

  • Set up for you

    We set the platform up and transfer your investor data, so your team is ready from day one.

Insights and resources

Market sounding, bookbuilding and compliance, explained.

All insights

DealBridge

Try it on three transactions, free

No obligation. Book a demo and we will set your desk up in a test environment.

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